Multivitamins: What to Look For

What to look for in a brand

Choosing a multivitamin brand can be a bit overwhelming, given the variety of options available in the market. Here’s what you should look for when choosing a multivitamin brand:

Company reputation

Research the reputation of the brand. Choose a reputable company with a history of producing high-quality supplements. Canstar Blue makes this easy, simply click the button below to compare multivitamin brands.

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Ingredient/nutrient levels

Look for a multivitamin that provides a broad spectrum of essential vitamins and minerals. Check the nutrient levels to ensure they meet your individual needs. Be cautious of excessively high doses, as some vitamins and minerals can be harmful in large quantities.

Choose a multivitamin with ingredients in forms that are easily absorbed by the body (bioavailable). For example, some minerals may be more readily absorbed in chelated or citrate forms.

Cost

Compare prices, but keep in mind that quality is essential. Cheaper options may contain lower-quality ingredients or inadequate nutrient levels.

Additives and fillers

Check for unnecessary additives, preservatives, colours and fillers. A high-quality multivitamin should contain minimal unnecessary ingredients.

Form of multivitamin

Consider the form of the multivitamin, such as tablets, capsules, chewables or liquid. Choose a form that is convenient and easy for you to take consistently.

What vitamins do I need?

While most of us should be able to obtain all the vitamins and minerals we need through a healthy diet, there are some common situations when supplementing your diet may be required:

Pregnancy

During pregnancy, it’s important to make sure that you are getting the right nutrients to support the health and development of both you and your baby. There’s plenty of prenatal supplements on offer, make sure to select one that includes:

• Folic Acid: prevents neural tube defects
• Iron: prevents anemia and supports baby’s growth
• Calcium: builds baby’s bones and teeth
• Vitamin D: assists calcium absorption, crucial for bone development
• Iodine: vital for baby’s brain development
• Omega-3 Fatty Acids: support baby’s brain and eye development
• Vitamin A, C, B6, B12: contribute to immune function, vision and nervous system development

Over 50

As people age, their nutritional needs can change, and certain vitamins become particularly important for maintaining health and preventing age-related conditions. Here are key vitamins that are recommended for those aged 50+:

• Vitamin D: for bone health and immune function
• Calcium: crucial for maintaining bone density
• Vitamin B12: vital for nerve function
• Vitamin B6, B9 (Folate), E, K: support cognitive and cardiovascular health
• Omega-3 Fatty Acids: for heart health
• Magnesium: for muscle and nerve function
• Zinc and Selenium: for immune support
• Potassium: for healthy blood pressure

Winter

During the winter months, certain vitamins and minerals can be particularly beneficial to support your immune system and overall well-being. Consider supplementing your diet with a multivitamin that contains:

• Vitamin D: for immune support and bone health
• Vitamin C: to boost the immune system
• Zinc: for immune function and cold prevention
• Omega-3 Fatty Acids: to protect heart health

Vegetarians/vegans

Vegetarians and vegans may have specific nutritional needs, as certain nutrients are primarily found in animal products. There are some vitamins and minerals that vegetarians and vegans should pay special attention to, including:

• Vitamin B12: Essential for nerve function and red blood cell formation
• Iron: Critical for oxygen transport in red blood cells and preventing anemia
• Calcium: Vital for bone health, muscle function, and blood clotting
• Vitamin D: Aids calcium absorption, promoting bone health and supporting the immune system.
• Omega-3 Fatty Acids: Support heart health, brain function, and reduce inflammation. Look for algae-based supplements
• Iodine: Essential for thyroid hormone production, regulating metabolism
• Zinc: Supports immune function, wound healing, and sensory perception

Athletes/physical labourers

Athletes have unique nutritional needs due to the increased physical demands they place on their bodies. While individual requirements can vary based on factors like sport type, intensity, and personal health, here are key vitamins and minerals that athletes often consider:

• B Vitamins: essential for energy metabolism and cellular function
• Vitamin D: supports bone health, immune function, and muscle function
• Calcium: vital for bone health and muscle function
• Iron: important for oxygen transport in the blood
• Magnesium: essential for muscle and nerve function, energy production
• Zinc: supports immune function, wound healing, and protein synthesis
• Omega-3 Fatty Acids: have anti-inflammatory properties, support heart health
• Vitamin C and E: antioxidants that protect cells from oxidative stress
• Electrolytes (Sodium, Potassium, Chloride): crucial for fluid balance and muscle function

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About the author of this page

This page was written by Canstar Content Producer, Caitlin Bingham. Caitlin is an experienced writer whose passion for creativity led her to study communication and journalism. She began her career freelancing as a content writer, before joining the Canstar team.